Smart Reader^® Worldwide recently launched the Smart Reader Kids^® and Smart Reader Kids++^® Privilege Cards for the sixth year. The idea is to provide the children of Smart Reader Kids^® and Smart Reader Kids++^® with special privileges and extra benefits from child-friendly retailers. It is an indicator that these children are different from others and to acknowledge them as an elite group of preschoolers.

Held on 10 April 2013 at Farm in the City, the highlight of the event was a cake-cutting ceremony – a representation of the partnership between Smart Reader^®Worldwide with its merchant partners.

The ceremony was followed by the presentation of certificates of appreciation to existing merchant partners that have been supporting Smart Reader^® Worldwide namely, AXA Affin (Cheras branch), Axxezz, Berjaya Times Square Theme Park, Jkids Malaysia & YuKids Island, Megakidz Funland & Edutainment, Zoo Negara, Domii & Domii Q, Poney, Treehouse, KPJ Healthcare, Vista™ Eye Specialist, MPH Bookstores, Windancer, Yamaha Music, Crowning Glory Hair Studio, Marrybrown, Ronnie Optics, Standard Photo Studio and ToysZone as well as new merchant partners, A’ Famosa Resort, Century Pines Resort, Swiss-Garden International Hotels, Resorts & Inns, Global Art, Da Vinci Creative Kids, Farm In The City, Keep Gallery Kids, King’s Confectionery, Sushi King, The Coffee & Spice Company and Universal Traveller.

Talented children from Smart Reader Kids^® Taman Pinggiran Putra, Serdang, Smart Reader Kids^® Taman Bukit Serdang, Seri Kembangan, and Smart Reader Kids^®Taman Equine, Seri Kembangan performed spectacular performances to entertain the crowd.