On 19th February 2023, Smart Reader®️ Worldwide’s 22nd Franchisee Awards Nite took place at the Pullman Kuala Lumpur Bangsar. With the theme of Stronger Than Ever, the event was a prestigious, glamorous and dazzling celebration of the amazing accomplishments achieved throughout 2022 that was possible due to the determined and hardworking franchisees.
The glamorous evening witnessed duo Ms. Doriawati binti Abdullah and Mr. Romlee bin Mahran from Smart Reader Kids®️ SS19, Subang Jaya and Smart Reader Kids®️ Taman Mawar, Puchong crowned as the Franchisee of the Year while the Emerging Franchisee of the Year was awarded to Tuan Haji Zaharuddin bin Alias from Smart Reader Kids®️ Tamarind Square, Cyberjaya.
The awards night featured various other awards that were presented to the incredible franchisees, including the Radiant Diamond, Diamond, Platinum, Gold and New Impressive categories.
Over the last 2 decades, Smart Reader® Worldwide has grown to be the nation’s largest chain of Child Enrichment Centres in Malaysia, in addition to the international franchise expansions in Australia, Indonesia and the United Arab Emirates. Today, Smart Reader® Worldwide and the range of Smart Reader Kids® brands has become an exemplary homegrown brand renowned in the preschool and early years education industry.
In his welcoming speech, Mr. Kevan Ong, the Executive Director of Smart Reader® Worldwide explained the theme of Stronger Than Ever as they overcome the trials and tribulations and put themselves back on the path to success. Due to the unprecedented challenges brought on by COVID-19, Smart Reader® Worldwide has been forced to adapt, to change their routines and way of life. The whole Smart Reader® Worldwide fraternities were affected including franchisees and educators who have had to completely transform their teaching methods, continued to preserve and through this, they have found new opportunities in the midst of uncertainty.
Despite this, through the power of resilience and determination in the face of adversity, they have seen incredible success and achievement in the past year. In 2022 alone, Smart Reader® Worldwide conferred the prestigious 2022 Reader’s Digest Most Trusted Brand Award for the Preschool Learning Centre category, as well as 2 awards from the Asianparent for the categories of Parents’ Choice Awards and VIPs’ Choice Awards.
Besides that, Smart Reader® Worldwide penned strategic partnerships with KOPUTRA as their first Cooperatives partner, KOSPETA their second Cooperative partner, Hong Leong Bank Berhad with financial literacy programme for children, as well as various other alliances with AIA Berhad, Health Lane Family Pharmacy and Poney. They also launched the revamped Smart Reader Kids Plus Plus franchise concept to cater to primary school-going children, with their very first franchised centre in Taiping. Further, they have continued to grow domestically as well as internationally with 10 new centres in Malaysia, the signing of our fourth centre in Hallam, Victoria, Australia as well as discussions of further expansion in Indonesia.
Gold Award category
New Impressive Award category
Prestigious Award category
At the same event, Smart Reader® Worldwide and KOPUTRA launched their limited Smart Reader Kids® and KOPUTRA gold bar. Limited to 1000 pieces, it will be available for sale through Smart Reader® Worldwide, as well as at Ar-Rahnu KOPUTRA outlets.
Gold bar launch
For more information on Smart Reader®️ Worldwide’s programmes or events, please call 03-6279 5555 or the SMARTLine at 1300 885 555. Alternatively, you can visit www.smartreader.edu.my or log on to Facebook and Instagram page at smartreaderworldwide.